Every taka, accounted for.
Paid ads, social, email and WhatsApp — planned as one system and judged on one number: revenue.
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Projections based on our 2025 Bangladesh client averages. Your real numbers come after a 2-week test.
( FULL-FUNNEL )
Strangers in. Customers out.
KPI · Cost per 1,000 viewsShort video and reach campaigns that introduce you to people who've never heard of you — targeted by interest, location and lookalikes.
- TikTok
- Reels
- YouTube Shorts
- Influencers
KPI · Cost per leadRetarget visitors with proof: reviews, before/afters, explainers and lead magnets that capture contact details.
- Retargeting
- Google Search
- Lead forms
KPI · Return on ad spendOffers, urgency and fast follow-up on WhatsApp so warm leads become paying customers — then come back.
- Shopping ads
- SMS
- Loyalty email
( CREATIVE TESTING · ROUND 1/3 )
Which ad won?
A clinic tested two ads for the same offer. Tap the one you think got more clicks.
Why: A real parent's story beats a generic claim. Specific emotion stops the scroll; "quality care" is invisible.
A garment exporter selling to European buyers on LinkedIn:
Why: B2B buyers scan for facts that remove risk: certifications, MOQ, lead times. "World-class" means nothing to a sourcing manager.
An online fashion store, Eid campaign on Meta:
Why: Before Eid, the real worry is delivery, not style. Answering the hidden objection doubled conversions.
( ATTRIBUTION )
Who really made the sale?
- DAY 1 TikTok video Sees a 15s clip
- DAY 3 Instagram retarget Clicks a review ad
- DAY 6 Google search Searches brand name
- DAY 8 Email Opens the guide
- DAY 9 WhatsApp Books and pays
( CONTENT CALENDAR · NOVEMBER )
Planned a month ahead. Approved in one click.
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Reel: "What happens at your child's first visit" (45s)
Newsletter: November check-up reminder
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Trend: Dr. Sultana reacts to brushing myths
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Case study: how we cut patient no-shows by 40%
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Carousel: 5 snacks that are secretly bad for teeth
Broadcast: weekend slots open
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Behind the scenes: our play corner
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Parent testimonial — Nadia & Ayaan
Hiring: pediatric dental assistant
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Guide: is fluoride safe for toddlers?
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World Children's Day giveaway
Giveaway teaser
Giveaway reminder
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Q&A sticker: ask the dentist
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Founder note: 10 years of Dhaka Smiles
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Myth vs fact series #4
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December offers
Month recap reel
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( FREE · 5 WORKING DAYS )
Find the leaks in your ad spend.
Give us read-only access. We send back a scored report and the three changes that will save you the most money.
Tracking & pixels
Are conversions even being counted?
20 PTS
Account structure
Campaigns fighting each other for the same people
15 PTS
Audience overlap
Paying twice to reach one person
15 PTS
Creative fatigue
Ads running too long, frequency too high
20 PTS
Landing pages
Speed, message match, form friction
20 PTS
Wasted search terms
Keywords spending money with no sales
10 PTS