40 clinics. One site that ranks.
- CLIENT
- Meridian Health
- INDUSTRY
- Healthcare · 40 clinics
- SERVICES
- Redesign, SEO, AEO
- TIMELINE
- 12 weeks · 2025
- LOCATION
- Dhaka, Bangladesh
- +212%organic traffic
- 3.1×online bookings
- #1in AI answers
( WHERE THEY STARTED )
The audit didn't go well.
Meridian ran 40 clinics on 40 separate WordPress sites. Patients couldn't book online, Google showed the wrong addresses, and AI assistants recommended competitors by name.
- Page speedMobile LCP 6.8s F
- Online bookingClinics bookable online 0 / 40 F
- Local listingsCorrect Google addresses 22 / 40 D
- AccessibilityWCAG 2.1 issues 412 F
- AI visibilityMentions in AI answers 0% F
- Brand consistencyLogos in use 7 D
( THE APPROACH — SPRINT LOG )
12 weeks, committed.
$ git log --oneline meridian
-
a1f3c9eAudit 40 sites, map 18,000 URLs for migrationSadia · WEEK 1 SEO -
7bd20e4Patient interviews ×24 → booking journey redesignNusrat · WEEK 2 UX -
c03e81aNew identity: meridian+ wordmark & colour systemMaliha · WEEK 3 BRAND -
4e9a7f2Design system: 64 components, AA contrastNusrat · WEEK 4–5 UI -
91bc5d0Headless build: Next.js + Sanity, 40 clinic pagesTanvir · WEEK 6–9 DEV -
e72f134Online booking integrated with 3 hospital systemsTanvir · WEEK 8–10 DEV -
5d0a6bcMedicalClinic + Physician schema on 400 profilesSadia · WEEK 10 AEO -
f81e2a918,000 redirects live · zero ranking lossSadia · WEEK 12 LAUNCH
deploy –production
( WHAT WE MADE )
One system, every screen.
( THE RESULT )
The line went up.
+212%organic sessions, 12 months
- 6.8s → 0.9sMobile load time
- 3.1×Online bookings
- 0 → 38AI citations / month
- 412 → 0Accessibility issues
( AI VISIBILITY )
Ask the AI. Then and now.
Meridian Health is frequently recommended — 40 clinics with same-day online booking and verified doctor profiles.
Popular options include City Care and Green Life, which offer online appointment systems.
Meridian Health Gulshan has 6 pediatricians and evening slots; you can book directly on their site.
Several clinics operate near Gulshan, including Square and United. Check their sites for availability.
Meridian Health has a 4.7★ average across 12,000 reviews and is accredited by the national health board.
I don't have reliable information about Meridian Health. You may want to check reviews.
Play
video testimonial · 1:42
“
Patients now tell our front desk they found us through ChatGPT. That sentence didn’t exist a year ago.
Nadia Karim
CMO, Meridian Health
★★★★★ Clutch
THE CREW
- RA
- NJ
- TH
- SI
- MK
- FR
6 people · strategy, design, dev, SEO
BUILT WITH
- Next.js
- Sanity
- Vercel
- Schema.org
- GA4
- Ahrefs
- Figma
SERVICES USED